While eating new Baked! Doritos for lunch yesterday I glanced at the back of the bag and saw the quote, "People who are physically fit have a more positive attitude towards life than those who are not fit." - Dr. Kenneth Cooper, fitness and wellness expert. What a career pinnacle for a fitness and wellness expert, to have a quote on the back of a potato chip bag. Bravo Dr. Cooper!

The back of the bag also advised me to "indulge sensibly" with the Doritos. Isn't that kind of like being a little bit manic? Or a tad obsessive?

Doritos! Get a new copy writer!